2010 Entrepreneurs of the Year

Danielle Kelley & Danielle Lawson, “Premier Couture”

Press Release,  May 5, 2010
Point Loma Nazarene University Names its Entrepreneurs of the Year

Lawson and Kelley with their mentors Suzi and Bart Grunau

The Entrepreneur Enrichment Program (“EEP”) of the Fermanian School of Business at Point Loma Nazarene University announced its Entrepreneurs of the Year at a banquet attended by more than 100 entrepreneurs, mentors, students and supporters on Wednesday evening, May 5. 

Following a nearly yearlong process that began with an exposition and pitch last September, seven student entrepreneurial ventures received mentoring throughout the 2009-10 academic year. Danielle Lawson and Danielle Kelley earned top honors for their plan, Premier Couture, which provides designer rental gowns at a fraction of the cost of purchasing. Lawson is a senior Business Administration major and Kelley is a sophomore Accounting major. The aspiring entrepreneurs desire to open a retail store upon graduation, as well as provide dresses for underprivileged high school girls through its “Cinderella Project.” Premiere Couture earned a total of $3,000 in funding towards supporting the team’s entrepreneurial endeavors.

 Other honorees included Sarah Motte, a business administration senior, who received the Dave and Dorothy Latter Free Enterprise Scholarship of $500, for her Believe Bar, a vitamin-enriched, fresh-baked bar to support cancer awareness efforts, and PLNU MBA students Mike Salas and Troy Dolphin for The Trinity Project, a social enterprise featuring artistic workof unemployed and homeless San Diegans. The Trinity Project received the Don Whitlock Social Entrepreneur Award worth $200.

Each of the seven projects that completed the EEP received $500, and there were 11 plans announced for the 2010-11 EEP involving a total of 16 students from a variety of PLNU academic programs.

“The rich diversity of student business interests and participation is reflected in the plans with an approximately two-thirds to one-third split between for-profit and non-profit ventures, respectively,” said Randy M. Ataide, the EEP advisor and the PLNU professor of entrepreneurship. “Each project is unique and, in my opinion, reflects a high degree of initiative, thought and potential, not only in the plans per se but in the student applicants’ ability to recruit business and faculty advisors to support them in the EEP.”

In addition to the EEP, PLNU also has a very active Entrepreneur Club and Students in Free Enterprise Club, which involves dozens of undergraduate students and MBAs in on- and off-campus entrepreneur efforts. The Entrepreneur Endowment of PLNU, created through generous supporters of aspiring entrepreneurs, funds entrepreneur efforts throughout the year.



One response to “2010 Entrepreneurs of the Year

  1. Congrats Danielle and Danielle, and all the other EEP participants. Your hard work, passion, and dedication to your business projects is a blessing to PLNU.

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